Industries · Advertising

3D for advertising.
Made to survive feedback.

High-end CGI and animation for agencies, production companies and brands, with a workflow built for creative development, client rounds and real deadlines.

Advertising CGICampaign visualsAgency supportBranded content
What I do

Creative enough for the pitch. Practical enough for production.

Advertising work lives between an ambitious idea and a very real delivery date. I work as a freelance 3D artist for advertising, helping agencies, production companies, studios and brands turn concepts into polished CGI, animation and VFX.

Sometimes the job starts with a locked storyboard and a specific shot list. Sometimes it starts with a reference deck and a sentence. I am comfortable in both situations: developing looks and tests early, then tightening the work as creative direction, client feedback and technical requirements become clearer.

Because I can work across look development, 3D animation, lighting, rendering and compositing, a project does not always need to be split across several people for every stage. On larger productions I can also slot into an existing team and focus on the part where extra 3D or VFX capacity is needed.

01

Pitch & look development

Fast visual exploration, style frames and motion tests that help turn a written concept into something a client can see.

02

Campaign production

3D animation, CGI assets, product visuals and branded motion designed to work across a wider campaign rather than as an isolated shot.

03

Production support

A freelance 3D/VFX partner who can join an agency or studio team, take ownership of shots and communicate directly with creatives.

Working method

The goal is not to make it look “3D”.

The best advertising CGI supports the idea. Sometimes that means glossy, impossible product imagery. Sometimes it means an invisible replacement or one small element that nobody should notice. I approach the work from the final image backwards and choose the level of technical complexity that actually improves the result.

Concept → lookdev → motion → light → render → finish.
Showreel

The short version is
better watched.

Selected 3D / VFX / CGI workAnti Rannus · Showreel
FAQ

Useful before we start.

Do you work directly with agencies?

Yes. I work with agencies, studios, production companies and direct brand teams, either independently or as part of an existing production setup.

Can you help before the production is fully defined?

Yes. Early look development, style frames and short animation tests are often useful before committing to a final production route.

Are you available for international projects?

Yes. I work remotely with clients and teams worldwide and can fit into established review and delivery workflows.

Have a project in mind?

Let’s make something
worth watching twice.

Available for freelance projects, production support and international collaborations.